Visual Identity for Summer Reading Rooms
Vilnius Academy of Arts
Assoc. prof Emilija Užukauskienė
“Summer Reading Rooms” is an initiative by the Kaunas Vincas Kudirka Public Library that transforms city parks into open cultural spaces for reading, relaxation, and community activities. The project’s visual identity is inspired by the idea of a “modern book smuggler,” symbolically bringing books closer to contemporary audiences. Through playful illustrations, bold typography, and vibrant colours, the identity creates a warm and recognizable visual system that strengthens reading culture, encourages community engagement, and increases the visibility of summer reading rooms throughout the city.
